How to make investor deck: This post is about how to make investor deck. In this, all the important types of slides of investor deck are shared which an investor wants to see. This post will help you to make a good presentation for the investor.
How to make an Investor deck
an investor deck is a form of presentation of your future business plan generally given to investors to attract investment for your business.
Today investors do not have much time to review your business again and again, so within a limited time which is generally 20 to 30 min, you have to impress an investor and attract investment for your enterprise.
So the investor deck helps you to do that amazing job. So in this article, we will discuss how to make a pitch deck.
We will discuss different slides that are necessary for your pitch deck.
Today investors do not have much time to review your business again and again, so within a limited time which is generally 20 to 30 min, you have to impress an investor and attract investment for your enterprise.
So the investor deck helps you to do that amazing job. So in this article, we will discuss how to make a pitch deck.
We will discuss different slides that are necessary for your pitch deck.
How to make investor deck features-:
1. Problem.
2. Solution.
3. A unique selling point.
4. Competitor analysis.
5. Revenue model
6. Target market.
7. Product or Service.
8. Milestone.
9. Funding.
10. Team
1.Problem
The first slide of your investor deck should be a problem slide. In this slide, you will tell your investor that which problem your business or startup is solving.
Your problem should be big and genuine. Example -OYO had solved the problem of inconvenient and high budget hotels. Ola had solved the problem of a bad taxi service.
Your problem should be big and genuine. Example -OYO had solved the problem of inconvenient and high budget hotels. Ola had solved the problem of a bad taxi service.
2.Solution
Then your second slide should be of solution slide. This means that how your business is solving the problem you discussed in the first slide.
Remember you should not convey more than 3 messages in one slide. Your investor should only take 30 to 35 sec in reading one slide. You should be crisp and precise while telling your point.
Remember you should not convey more than 3 messages in one slide. Your investor should only take 30 to 35 sec in reading one slide. You should be crisp and precise while telling your point.
3.Unique Selling Proposition
A unique selling proposition or unique selling point should be your third slide of investor deck. This slide shows investors about your product uniqueness.
This shows how your product differs from your competitor. You can also show customer testimonial or feedback on this slide.
This will increase the investor's trust in your business. Testimonials can be a customer's review video or his feedback regarding your product.
This shows how your product differs from your competitor. You can also show customer testimonial or feedback on this slide.
This will increase the investor's trust in your business. Testimonials can be a customer's review video or his feedback regarding your product.
4. Competition and Barrier to entry.
In this slide, you should tell all the types of competition in your business industry. Competition can be direct and indirect competition.
Direct competition means the businesses which are offering similar products as you are offering.
Indirect competition does not offer similar products but still satisfies the same customer that you are also satisfying.
Example-paper making businesses has direct competition with other paper-making businesses and in direct competition with book publishers.
Direct competition means the businesses which are offering similar products as you are offering.
Indirect competition does not offer similar products but still satisfies the same customer that you are also satisfying.
Example-paper making businesses has direct competition with other paper-making businesses and in direct competition with book publishers.
5.Revenue Model
This is one of the most important slides. This slide tells that how your business earns money in the form of cash.
Most investor changes there mind after this slide only. You do not have to tell the whole paragraph about your revenue model. you only just tell them in one or two lines.
Example-'Our business earns revenue through subscriptions or advertisement or brokerage or commission etc'.
Most investor changes there mind after this slide only. You do not have to tell the whole paragraph about your revenue model. you only just tell them in one or two lines.
Example-'Our business earns revenue through subscriptions or advertisement or brokerage or commission etc'.
6.Target Market.
The target market means which customer type you are offering your product. Investors do want your target customer details.
Details can be customer's demographic,age,gender,geography etc.This slide makes him believe that your business knows correctly which customers to focus on.
Example-Instagram focuses on youngsters whose age is between 15 to 25. With the help of Google Analytics, you can know which type of customer comes to your website.
Details can be customer's demographic,age,gender,geography etc.This slide makes him believe that your business knows correctly which customers to focus on.
Example-Instagram focuses on youngsters whose age is between 15 to 25. With the help of Google Analytics, you can know which type of customer comes to your website.
7.Product or Service.
Now, this is the slide for which you have made the above slides. In this slide, you will show your product details, cost of making a product, price of the product, availability of raw material and all the costs involved.
If extra you can do is make your product or physical product model and show it to the investor. This shows an investor that you are serious about your business.
If extra you can do is make your product or physical product model and show it to the investor. This shows an investor that you are serious about your business.
8.Milestone.
The milestone means the achievement of your business. When an investor sees your achievements, your business credibility is increased.
He believes that in the future also your business will earn more achievements.
He believes that in the future also your business will earn more achievements.
9.Funding.
In this slide, you will show different sources of funds you have taken in past. This can also include funds taken from the family, banks, and other sources. This shows your business transparency to the investor.
10.Team.
The last slide includes name, address, percentage of shares of your team members in the company. This can also include their responsibilities and power or authority in your business.
Examples of investor deck-:
Conclusion-:
So I hope this article solves your question of how to make investor deck. You can add other slides also but these are mandatory slides that an investor wants to see.
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